Yordan Georgiev, Senior Product Manager at Amusnet Interactive talks about the company’s participation at ICE London 2023
Yordan Georgiev, Senior Product Manager at Amusnet Interactive, granted an interview with G3 Newswire about the company’s preparations for one of the most prestigious exhibitions of the year, and how the supplier is looking to create products that can offer additional features, bonuses, and promotions to attract players.
ICE London will be the first major industry event of the year for the gaming industry. What new products will Amusnet be showcasing at the booth?
Visitors, partners, and guests will be able to meet the Amusnet Interactive team at our outstanding booth – located at Stand S4-550 – where they can try our popular slots such as Shining Crown, the Power Hot series, and Burning Hot series, as well as recent releases including Candy Palace, Aztec Forest, and Drops of Water.
For the first time, we are creating a special Roulette dedicated specifically to an expo, ICE Roulette 500x. All visitors will have a chance to play the product on our stand. ICE Roulette 500x is created exclusively for ICE London 2023 and will include Amusnet’s signature Jackpot Cards bonus integration. This feature offers players the chance to play a side game for free where they can win one of four progressive jackpots.
In such an oversaturated market, what differentiates Amusnet’s slots portfolio from other suppliers? For example, how is the newly released Aztec Forest different from other Aztec-themed games?
Amusnet Interactive is releasing several modern slots including Aztec Forest, one of our recent titles. A cascade game with a free spins feature, Aztec Forest has five reels with 25 fixed pay lines overflowing with fascinating features and spectacular wins. The free spins can be accessed by players in three different ways: when three scatters land on the reels; randomly triggered; or via the Buy Bonus.
What are the key components that make up an Amusnet slot?
We have kept players’ favorite payouts with a modern look, attractively designed layout, and new sounds. We are also investing significant resources into the creation of new math models. Ultimately, this is what defines a game’s success on the market.
We are also investing in preparing fancy designs with great animations. We are trying to provide players with a great game experience – the main element that makes our products appealing is the essence of real gambling – thrill, anticipation, and eagerness to win.
Traditionally, classics, like fruity slots, are the best performers. Are there new themes or slot variations beginning to gain traction with players?
In the markets where we operate fruity slots are the best performers. However, we are also integrating interesting features such as the Buy Bonus and Stacked Wilds into our 2023 roadmap as well as creating games specifically for holidays and festivals such as Easter, Christmas, and the Day of the Dead.
How is Amusnet looking to diversify its portfolio of slots and promotional tools over the coming months?
With so many slots featuring on operator lobbies, we need to think about creating something that can offer additional features, bonuses, and promotions to attract players. In different markets, players are looking for different types of bonuses hence why we have integrated the Jackpot Cards Bonus into all our games across our portfolio.
We are also continuously improving our promotional tools and developing and improving our bonus system. This year we plan to release our tournament tool which will provide operators with the capacity to create network tournaments and promote our games.
Check the video interview here.